Info vs Ads Part 2

Basically as we know Youtube is the service for photo and video sharing. But we also can see there a lot of ads that are posted at the Youtube is to share with people in and outside the country. Either it is for the entertainment, information or else, as the watcher of the video we  just keep on watching it without questioning why they are so many kind of ads are posted at Youtube?

Before I discuss it further more, Let we describe what is Advertising? Advertising is a non-personal  of communication info that is paid, persuade the nature of the product and sponsor trough various of media. http://public.wsu.edu/~taflinge/addefine.html.

As what we can see there not just the ads from the Malaysian itself but there are also include ads from other country such as Thailand, Filipine, Indonesia, Japan, China, Hong Kong and so on. All ads that had been share trough Youtube web is come with one objective that is Marketing strategy. They using the advantages of the Youtube as well as possible to catch their customer so that their product well known by their target market inside and outside their country.

The ads that posted at the youtube also have different variation such as ads with the sense of humor, emotional, persuasive, informative and so on.  All of the ads have their own specialty and creativity to get the people attention. One of the ads example that come out with creative and the sense of humor is the ads from Malaysia itself that is the Digi telecommunication service ads.

After watching the ads for sure we will laugh and smile because the ads is really funny and creative. This kind of ads not just can entertain us but at the same time their are trying to persuade their target audience and inform their service is the best. Other company such as PETRONAS, Nestle and etc. also using the Youtube as well as the medium to attract their customer

They not just using the youtube as the main medium to entertain  people but it one of the marketing strategy. The entrepreneur not just entire the users to purchase their products through the print and visual advertisement at television but they even use the Youtube website as a medium to attract consumers who like to using Youtube website. After  their target audience watch the ads at the youtube, they will can become their potential buyer.

In conclusion, ads that are shared in this youtube not just serve as entertainment but at the same time the company can increases their product sales. Beside that they also can achieve their company objective and goal. Hence, we should  use and take a full advantage of the technology and facilities that exist such as this youtube website

Entertainment

Let's Sing Along

Gain Popularity

Anyone who love to sing and also karaoke would love to enjoy themselves by going to YouTube and choose any video of songs that they want. With just a click... there you go. Just ignore your radio cassette and also CD player. Make sure you put them aside. A song titled "I turn to you" sang by Christina Aguilera had capture our attention. We can see the expression of the singer's face plus the feeling when she sang the song. 

Christina Aguilera sang "I Turn to You"

An unknown person, ordinary people but when he or she uploaded their video, they can become famous. For example, singer such as Justin Bieber, Chenelle, Zee Avi, Najwa Latiff each and every video that they have been upload on YouTube had captured others attention. It's easy to become a famous person right?

Zee Avi video on YouTube

For those who just love to show their talent, YouTube is a good path for them to start their video sharing. They can upload as many video as they wanted. No doubt that YouTube had become a powerful tool for us nowadays. You want others to notice you? There you go... start YouTube-ing and upload as many video and photo so that everyone from all around the world to notice your talent and watch it again and again. Perhaps you can also being famous like Justin Bieber.

Posted by Ianabella

Appreciation

The Trio

Steve Chen, Chad Hurley and Jawed Karim

YouTube is a video sharing websites which allow each and everyone to feel the excitement by sharing their own video or others. We would like to thanks the Trio founder of YouTube for giving us the opportunity to be a part of YouTube community. YouTube had become such a useful and yet very educational for us as a university student for giving us input and also more information in our studies. Chen,Hurley and Karim who were all early employees of PayPal where The three of them are the co-founder meanwhile Chad Hurley was a former CEO of YouTube.

Citation:
Chad Hurley. (2012). Biography.com. Retrieved 12:28, May 16, 2012 from
http://www.biography.com/people/chad-hurley-20119
Steve Chen. (2012). Biography.com. Retrieved 12:26, May 16, 2012 from
http://www.biography.com/people/steve-chen-201191

Posted by Ianabella

Info vs Ads

Youtube is photo sharing service that allow user to share their photo and video with all the people around the world. http://www.techterms.com/definition/youtube. There are various kind of video that can we share in Youtube such as entertainment, Information, education, and others. In other word, we can  just simply search and find any type of video from Youtube.

In fact, nowadays Youtube user tend to upload their personal video to share with public as a trend especially for those who are actively using the internet. most of the popular  personal video that Youtube user share is such as information video sharing. Example the video that post by mahalodotcom http://www.youtube.com/watch?v=n7X35UGU1X0&feature=relmfu. all of their video that they post is to share how to cooking and baking. For those who are interested and love to cooking and baking, this kind of video is really useful for them. Just like me, because I am also one of the Youtube user. If I feel want to bake a cheesecake  but don't know to bake it in the right way I  simply type "how to bake a cheese cake" and search at the Youtube.In a few second there a lot of video about what I am looking for will appear and  It really easy and there a lot of video that we can choose to watch and select. I just watch one of the video and just simply baked the cheese cake based on what I watch at the Youtube.

Beside that, what we can see from this second video are they trying to promoting their college/ University with others. They not just sharing their skill for baking but at the same time they are trying to persuade those who are love to baking can further study at their college/ University .They also want the people to know that their are offering the culinary course for those who are really interested to enhance their skill in baking.

In this point of view, what I can conclude is beside using the Youtube to share the useful video with those people outside there, some of the organization also using the advantages of the Youtube web as a medium to advertise their product to achieve their target and goal. With the advantages of the Youtube web also will not cost them a single cent and at the same time there can target many  people all around the world to watch the video with free. 

For those who are using the youtube in the right way, for sure there a lot of benefit that can we get through the video sharing in the youtube. and it really depend on us how we using the advantages of technology in the nowadays.  :-)

 posted by: Zappy zaph

Make Up

Girls just love it!!!

When we talk about make up, the first thing came out from my mind is that YouTube. The reason why am I saying that is because I need the video of a person to do the demonstration step by step for the make up. It would be easier for us once we take a look at it. There are also lots of make up tutorial based on what function and what kind of make up that we want. The decision is in your hand where you just have to choose by clicking to the video.

Perhaps, we should take a look at one of the video for make up tutorial which capture my attention actually. The video above shows that how we can do a make up based on our creativity and I assume that we do not know the trick behind those make up. There are no more secret and no more trick to hide because anyone can learn and also do the same thing as what they have seen on YouTube. It's easy as ABC and 123.

Why YouTube?

First of all what you have to do is turn on your PC and straightly go to YouTube. That's easy. You don't have to attend grooming class or make up class as you don't have to pay anything when you watch video in YouTube. At this point, you can actually cut down your own budget. YouTube make our life more easier nowadays as we just have to be neither at home or while at work.

Make Money

Each and every post in YouTube I consider it as a making money process because automatically a person straightly promote the Make Up that they use in the video and also other accessories which is a good thing as well as a path to market their product.

Posted by Ianabella

Informative vs Entertainment

16 May 2012, Kolej Seroja, Kuching

Zaphne (Unimas Student)

When we sit near the chair and open the computer or laptop, the first thing that encounter our mind as a student is information or entertainment.  We read books, read the online news, read the online post in social networking and so forth, but have we ever wonder that the youtube has the power.  The power to give information and the the power to give entertainment.  Inasmuch, youtube were called as of "the power of giving".  According to online journal by Azim Jamal and Harvey Mckinnon, "A great guide to building a more caring world. Give a copy to everyone you love" http://www.thoughtignite.com/ebooks/thepowerofgiving.pdf.  So, this evidence already shows us that youtube not only giving entertainment but also information.

Before step to further details about what how informative vs entertainment.  I would like to share video which related with the entertainment.  This video is a music video by George Nozuka, a born Japanese Canadian guy.  The song is called "Lie to me".

Music video is a medium of entertainment.  It is some sort of communication media bellow music.  It is called as entertainment because when people feel bored, they will listen to music.  "Lie to me" is a song that talked about a guy who fall in love with a women and that women actually lie to him.  The lyrics tell that the man still want his women back and wondering why that women left him. It is a very nice song.  Furtermore, in certain issue, not only music video is entertainment instrument, other stuff also being called as entertainment.  For an example, a movie that being upload inside youtube.  This can be seen through, korean movie like in "Love Rain".

Love Rain is a korean drama about pure love in early 1970s.  The movie started with a men and women who meet in a university.  Their love life got a lot of problem.  However, for more information about this movie, you can watch it at youtube itself.

Funny video by Ryan Higa also called as entertainment because people laugh.  Who is Ryan Higa?  Is he Ryanman or is he Ryan Bieber or just a joker.  It is something you should watch by your own.

Music, drama or movie, funny video and many more that related with entertain people are entertainment.  Entertainment according to Stephen Bates and Anthony J. Ferri in their article What’s Entertainment? Notes Toward a Definition"entertainment is whatever individuals find entertaining" http://pcasacas.org/SiPC/33.1/Bates_Ferri.pdf.  

How about information?  What is actually information?  Information based on business dictionary is  Dta that (1) has been verified to be accurate and timely, (2) is specific and organized for a purpose, (3) is presented within a context that gives it meaning and relevance, and (4) that can lead to an increase in understanding and decrease in uncertainty.

So, in this context, how youtube can be part of information source can be seen through this video:

Actually this video may look simple but by watching this video, we can understand more better about cultivation theory more better compare with reading books.  This probably because people understand what they see more than what they read.  Here, it is believe that human being are more attracted to something moving and colourful things.  So, this is why youtube were said as giving an information.  Other than this video, i would like to share about some other video that also functioning as informative medium.  The video is about makeup tutorial by Michelle Phan.

Therefore, the youtube power is unlimited.  Its depend on how people want to use it.  Whether you want to used it as entertainment or as information source.  Its in your hand.  The choice is yours.

This is what we called as Informative versus Entertainment.

Hahahahaha.... See ya again. :D

Brought to you by Catohrinner J.G

Hacking

How to hack computer password?

Nowadays, we can do anything that we want based on photo and video that we had watched. Here, I would like to mention about how You Tube can bring disadvantages to people. Based on the video about, the video shown how a person can hack others computer password. Just imagine, if each and everyone doing the same thing, I am pretty sure that this matter can create big problem to those who want privacy in their life.

Hacking computer password  i is illegal in the United States, if a person get caught, then they can end up in prison with fines. For example, if one hacks Microsoft Vista (as an example) and Microsoft discovers it Microsoft will press charges. The prison term is up to 10 years, while the fine is anywhere from $10K to $100K as what had mention by Kevin Mitnick, while he can tell us more about that by go to this web address: http://hightechhistory.com/2011/08/24/computer-hacker-kevin-mitnick-pens-memoir-%E2%80%9Cghost-in-the-wires%E2%80%9D/.

Kevin Mitnick

Kevin Mitnick had been arrested before and he also become the most wanted computer criminal in the United States. Well, thanks to him because he had reveal the secret of hacking.

Posted by Ianabella